Reality creates dreams, and dreams become reality. Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand. HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof. With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
Express your personality and head back to university in style with the HYPE. back to uni backpacks edit. Boasting a wide collection of all-new adults and gender neutral backpacks in a variety of vibrant prints and maxi and mini sizes. Don’t forget to shop the set and grab the matching lunch box, pencil case, bottle, stationary, and more. Shop now!
Express your personality and head back to university in style with the HYPE. back to uni backpacks edit. Boasting a wide collection of all-new adults and gender neutral backpacks in a variety of vibrant prints and maxi and mini sizes. Don’t forget to shop the set and grab the matching lunch box, pencil case, bottle, stationary, and more. Shop now!
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