Men
Women
Kids
Graphic Tees
Hell Raisers
New In Hoodies
Coats & Jackets
Women's FW22
New In Hoodies & Joggers
Summer Showdown
Boys Coats & Jackets
Girls Coats & Jackets
Hype. Drips
Kids Tracksuits
Basics
Bundles
Hype x L.O.L
Zukie Bags
Sliders
Hats & Caps
Slippers
Sunglasses
Reality creates dreams, and dreams become reality. Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand. HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof. With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
View All
Shop By Products
Shop By Edit
Shop By Price
Shop By Collections
Shop By Size
Shop By Boys
Shop By Girls
Feeling the love? Shop the HYPE. Valentines Edit 💗
WANT A £250 GIFT CARD? PLAY HYPE. PINBALL TO BE ENTERED INTO OUR PRIZE DRAW!
Discover a new staple of streetwear with the Create & Destroy collection
GET UP TO 70% OFF WITH THE LATEST HYPE SALE
DISCOVER THE MAGIC WITH HARRY POTTER X HYPE.
When you spend £60+
For Everyone
Click Here For 15% Off
Climate Positive Campaign
In 2021, HYPE. introduced our first ever UK Flagship store in London’s thriving Carnaby Street. Catering to adults, kids and accessories with non-gender specific designs, expressing individuality and personality through HYPE. products.
