Reality creates dreams, and dreams become reality. Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand. HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof. With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
Our HYPE. kids clothing range offers everyday styles that you can mix 'n' match, keep casual, or dress for the occasion. From t-shirts, hoodies, joggers, and tracksuits for those casual days to t-shirt dresses for keeping it cute whatever the occasion. Our designs are all made in our standard unisex shapes, perfect for all genders. We’ve got a to whole host of clothing to keep your wardrobe filled to the brim, so get filtering to find your faves.